Master Tech to Millionaire

Join Adams Automotive & AutoShop Answers and find out how to go from Master Tech, to a millionaire.

Episodes

Apr 28, 2026

1hr 9 min

Joe Adams and Glenn Piccolo break down a no-nonsense interview playbook for auto shops: why first impressions and rapid rapport matter, how to use targeted pre-interview questions to spot commitment, and what distinguishes A-players from B and C-players.
They cover working interviews and onboarding, technician vs. front-of-house hiring, extracting referrals, and the case for paying top talent what they’re worth. It's all about culture, accountability, and building a winning team that drives immediate results.This is just one part of the life-changing Key to Key to Callbacks concept - sign up for the next class at www.autoshopanswers.com/ or call 925-980-8012 right now.

Apr 27, 2026

41 min

Glenn Piccolo with Adams Automotive hosts this bonus Master Tech to Millionaire episode presented by Autoshop Answers, recapping an electrifying weekend in Houston featuring Key to Key, Courtside, and VIP Rack Attack sessions.
Industry Leaders from around the country discuss Todd Hayes’ perfected business model, the power of consistent implementation (morning Take Fives), simple high-impact steps — say yes on the phone, professional pictures/videos — and how relentless training drives predictable growth.
Practical next steps, real success stories, and program details (Key to Key, Courtside, AI Academy, VIP Rack Attack) are shared to help shop owners start implementing and transform their business.

Apr 21, 2026

44 min

Rob Eskew recounts his journey from a small basement shop to a multi-state operation, the near-collapse after rapid expansion, and the hard lessons learned about cash flow, accounting, and leadership.He explains how simplifying operations, tightening parts and accounting controls, and focusing on profit margins (aiming for 62.5%) turned the business around, paid off debt, and rebuilt a sustainable, growing company.

Apr 8, 2026

1hr 6 min

Todd Hayes sits down with Kaleb Nimz, president of Grimaud Enterprises, to discuss how Precision Tune transformed its culture and performance across 98 locations using Key2Key and Courtside training. They cover leadership in the trenches, shop cleanliness, automotive hospitality, recruiting, and practical shop stories — including a memorable pit visit and record months for stores that embraced the process.
Kaleb also explains how technology and accounting-first discipline support growth, the importance of daily Take Fives and phone skills, and how a faith-driven, people-first approach helped roll out consistent processes that boost sales, close rates, and team morale.

Apr 1, 2026

57 min

On this episode of Master Tech to Millionaire, Adam Coffey breaks down how private equity isn’t some mysterious Wall Street game—it’s a repeatable system for multiplying value at scale. From rolling equity into second and third paydays to using acquisitions like rocket fuel, he lays out the exact levers that separate average operators from empire builders. This isn’t theory—this is battle-tested strategy forged through dozens of acquisitions and billion-dollar exits.
But what hits hardest is the mindset shift: most founders are playing too small, too slow, and way too safe. Coffey exposes the blind spots—ego, lack of financial literacy, fear of private equity—and replaces them with a brutally clear playbook: grow earnings aggressively, stack acquisitions strategically, and engineer your exit like a weapon. The message is loud and clear—if you understand the game, you don’t just build a business… you build an asset that prints wealth on command.

Dec 21, 2025

57 min

Guest host Glenn Piccolo and Charlie Zlatkos discuss a real shop story about integrity — discovering a major job wasn’t completed and immediately terminating the employee. They explain the shop’s inspection process, why advisors must personally verify repairs, and how rigorous PMI's prevent customer harm and fraud.
They also cover building a high-integrity, high-profit culture through recruiting, systems, and training so owners can always do the right thing, plus examples of fixing customers’ cars for free and upcoming Key to Key training events.

Dec 11, 2025

59 min

Joe Adams sits down with Mike "Q-Pine" Quinn to explore how someone with no auto-repair background fast-tracked into running a top-performing shop, becoming a partner and scaling revenue through people, process, and hospitality-focused sales.
They discuss hiring A-players, using data and technology, daily habits, managing gray-area talent, and the long-term mindset needed to turn technicians into business owners.

Dec 3, 2025

1hr 4 min

Joe Adams sits down with David "Hollywood" Guillen to discuss his journey from master technician to top-performing service advisor, coach, and assistant GM. They cover how relationship-building, shop tours, and technical credibility create high-ticket sales and lifelong customers.The episode walks through common customer objections—"I’ll sell the car," "price is too high," and "I don’t have the money"—and offers practical scripts, financing strategies, and real hospitality examples (like the beekeeper and Dr. Pepper stories) that turn objections into approvals.Hollywood also explains his coaching approach with Autoshop Coaching, emphasizing consistency, active listening, and using data from calls to train teams to convert more cars and grow revenue.

Nov 20, 2025

1hr 37 sec

Host Joe Adams and Todd Hayes recap a packed Key2Key weekend and The Woodlands' "Courtside" in-shop training; celebrating rapid shop growth, transparent metrics, and the auto hospitality model that differentiates the Houston Boston Partnership.
Joe & Todd discuss integrating AI, MotoVisuals, Rilla coaching and a pilot inbound call center to boost bookings and customer trust, plus gamified Moneyball tracking and training strategies that scale teams and improve profits.

Sep 26, 2025

1hr 1 min

Joe Adams interviews Charlie Zalakos about moving from technician to business owner and running a high-efficiency shop. They dive into the PMI/rack attack inspection process, speed of service, and how quick video-based evidence and canned jobs increase sales and shop throughput.The episode covers practical tactics: get permission to inspect, two-person inspections, short test drives, record only failing items, sell quickly using history and estimates, break down consent into isolated, safety, and maintenance sells, and how this process produces consistent high-revenue days and happier technicians.

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