Master Tech to Millionaire

Join Adams Automotive & AutoShop Answers and find out how to go from Master Tech, to a millionaire.

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Episodes

Thursday Dec 11, 2025

Joe Adams sits down with Mike "Q-Pine" Quinn to explore how someone with no auto-repair background fast-tracked into running a top-performing shop, becoming a partner and scaling revenue through people, process, and hospitality-focused sales.
They discuss hiring A-players, using data and technology, daily habits, managing gray-area talent, and the long-term mindset needed to turn technicians into business owners.

Wednesday Dec 03, 2025

Joe Adams sits down with David "Hollywood" Guillen to discuss his journey from master technician to top-performing service advisor, coach, and assistant GM. They cover how relationship-building, shop tours, and technical credibility create high-ticket sales and lifelong customers.The episode walks through common customer objections—"I’ll sell the car," "price is too high," and "I don’t have the money"—and offers practical scripts, financing strategies, and real hospitality examples (like the beekeeper and Dr. Pepper stories) that turn objections into approvals.Hollywood also explains his coaching approach with Autoshop Coaching, emphasizing consistency, active listening, and using data from calls to train teams to convert more cars and grow revenue.

Thursday Nov 20, 2025

Host Joe Adams and Todd Hayes recap a packed Key2Key weekend and The Woodlands' "Courtside" in-shop training; celebrating rapid shop growth, transparent metrics, and the auto hospitality model that differentiates the Houston Boston Partnership.
Joe & Todd discuss integrating AI, MotoVisuals, Rilla coaching and a pilot inbound call center to boost bookings and customer trust, plus gamified Moneyball tracking and training strategies that scale teams and improve profits.

Friday Sep 26, 2025

Joe Adams interviews Charlie Zalakos about moving from technician to business owner and running a high-efficiency shop. They dive into the PMI/rack attack inspection process, speed of service, and how quick video-based evidence and canned jobs increase sales and shop throughput.The episode covers practical tactics: get permission to inspect, two-person inspections, short test drives, record only failing items, sell quickly using history and estimates, break down consent into isolated, safety, and maintenance sells, and how this process produces consistent high-revenue days and happier technicians.

Tuesday Sep 23, 2025

Joe Adams interviews Bill Brusard about his transition from master Toyota technician to CEO and partner in JB Auto Care and the Houston Boston Partnership. Bill recounts meeting Todd Hayes, attending Key-to-Key training, and using those systems to scale operations.
They cover early struggles, the Now Auto Care brand, staffing turnarounds, rapid revenue growth, and plans to partner with private equity to build long-term value while staying involved as operators.

Friday Sep 19, 2025

In this episode of Master Tech to Millionaire, Joe Adams and Todd Hayes discuss how automotive shops can transform from traditional repair shops into hospitality-driven, highly profitable businesses. They cover practical systems like daily Take Fives, key-to-key callbacks, personalized shop tours, and using AI to scale communications and sales.Listeners will learn strategies for improving phone skills, increasing close rates through photos and videos, training teams, attracting talent, and creating lifetime customers — all aimed at turning master technicians into successful business owners.

Thursday Sep 18, 2025

The Bartel family shares their multi-generational auto repair story — from humble gas-station roots to a multi-location operation driven by hands-on leadership and Todd Hayes’ training.
This episode covers recruiting A‑players, combating internal theft, using call-recording coaching tools, and the culture shifts that scaled their business in Chicago.

Wednesday Aug 06, 2025

Guest host Glenn Piccolo hosts Joe Adams talking all about the evolution of Adams Automotive and Joe's personal journey from being part of a family business to shaping its future. Joe shares childhood memories from the shop founded in 1980, where he grew up watching his parents build a successful enterprise. He reflects on feeling disconnected from the industry before eventually taking on his current leadership role.
Throughout the conversation, Joe reveals the challenges and triumphs of transitioning from a non-technical background to managing a thriving automotive business. His candid anecdotes highlight the importance of work ethic, family dynamics, and embracing responsibilities. Listen in to gain insight into the complexities of balancing personal aspirations with professional commitments while driving growth and innovation within a family-run business.

Friday Aug 01, 2025

Todd Hayes introduces us to Peter Saranditis, the General Managing Partner of Auto Tech Answers. In this episode, we delve into the importance of technical training and business innovation across the auto repair industry. Discover how top-notch technical training can revolutionize auto shops, transforming them into powerhouse operations with soaring revenues.
Learn about the significance of creating an outstanding company culture, attracting top talent with robust recruiting processes, and embracing artificial intelligence to streamline operations and enhance customer service. Master the art of scaling your business, building from a few million to over $100 million in revenue, with aspirations to reach the billion-dollar mark.
If you're ready to change your life and the trajectory of your auto business, this is a must-listen episode, packed with insights, strategies, and real-life examples designed to help you succeed in the competitive automotive industry.

Tuesday Jul 15, 2025

Join host Joe Adams and Todd Hayes as they delve into the revolutionary business strategies reshaping the auto industry. Discover how transitioning from a technician to a business owner entails no risk.
Explore the unexpected paths to millionaire status, showcasing how great customer service and saying "yes" keeps the wheels of success turning. Joe and Todd discuss the importance of phone skills, team training, and auto hospitality, emphasizing that a thriving auto business is about more than just repairing cars—it's about nurturing relationships and providing unparalleled service. Join us for expert insights that could transform your business approach and empower your customer service strategies to drive significant growth.

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